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This is your chance to ENGAGE. Join us for a 4-hour intensive event that gathers our city’s most engaged young professionals’ insight and action to produce real outcomes for the Tucson community.

Help us craft the Tucson Story...

This year, the Summit is about telling the Tucson Story—what makes it an attractive and desirable place for young professionals to live, work, and play?

We’ll discuss the challenges the city faces and design a positive narrative around those issues, while highlighting the best Tucson has to offer.

In addition, the Summit will provide helpful input for TYP’s “Welcome and Recruiting Toolkit,” a digital platform to help new Tucsonans connect with their city.

The Sched

4:30-5:30pm | Social Hour
5:30-6:00pm | Opening Remarks & Keynote Presentation
6:00-8:00pm | Innovation Session
8:00pm | After Party at Dusty Monk Pub ????????

Let’s do this.


Keynote - Catalyzing our storytelling

Sarah Hupp

Director of Content – Madden Media

With 6+ years of marketing experience and a passion for new challenges, Sarah has helped hundreds of travel and tourism brands tell their story. In 2014, she trailblazed Amplified Storytelling, and continues to manage Storytelling as one of Madden Media’s core products that connect people to places.

Since launch, Madden Media’s Storytelling has been recognized locally and nationally by prestigious content marketing awards. She also recently spearheaded a new successful Influencer Marketing launch with Madden Media.

Sarah continues to grow her drive for marketing and tackling new challenges through the pursuit of a Master of Business Administration (MBA) through the University of Arizona’s Eller College of Management.

Kathleen Johnson

Content Manager – Madden Media

Kathleen has 4+ years of marketing experience and thrives on the challenges of blending creativity with client needs to create outstanding content. She joined the Madden Media storytelling team in 2014 and is proud to contribute to the company goal of connecting people to places through strategic first-person and influencer content.

A graduate of the University of Arizona, Kathleen combined her dual loves for travel and all things English by pursuing her graduate studies in the UK. She holds an MA in 17th Century British History from Durham University in northern England and an MA in Conservation of Historic Objects from the University of Lincoln in the East Midlands. Her time abroad gives her insight into what drives people to travel, and how to inspire them to pursue their own dreams of travel.

ENGAGE: TYP Community Alliance Summit

Friday, February 16th, 2018
from 4:30pm – 8:00pm
Tucson Museum of Art